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IN THE MEDIA

WHY THEY LOVE FRANKIE4

Spotted in the press—our innovative footwear featured by the likes of Vogue, Marie Claire, and Cosmopolitan magazine. The verdict is in, style no longer means compromising on comfort. With over 120,000 five-star reviews too, FRANKIE4 pairs are made for all-day support and elevated style. Discover the shoes that the fast world can't stop talking about.

"FRANKIE4’s Ember ankle boots offer podiatrist-designed comfort in a stylish package. The leather upper and cushioned footbed provide all-day support, while the low heel adds a touch of elegance. A side zipper ensures easy on and off."

"Frankie4's silver loafers beautifully tap into this trend, plus they're podiatrist-designed, which means their comfort is next-level."

"Sneakers are a year-round staple, but with a new academic year and fashion month on the horizon, they're really top of mind leading into fall. And already, we're seeing a handful of trends emerge and make the case for something other than a Samba."

"They're designed by an expert. What sets FRANKIE4 shoes apart is that the brand was founded by a podiatrist — so, needless to say, the products are designed with comfort and practicality in mind. Fortunately, their footwear is just as stylish as it is sensible."

"I'd estimate that I've owned nearly 100 pairs of boots over the course of my lifetime so far, and not all of them were kind to my feet. These days, comfort iseverythingto me. Maybe I was willing to put up with aching arches or blistered heels just for the sake of looking cute in my 20s, but that's just not so anymore."

"Ergonomically designed block heels are ideal for a long day of being on your feet, while stylish and supportive kitten heels and platform bootie styles are elevated for the office or going out on the town. Luxury footwear brands founded by podiatric surgeons (Marion Parke and Julieta Barcelona) and a female podiatrist (Frankie4) consider supportive design above all else, while still producing quite fabulous shoes in the process."

"Why We Love It: The podiatrist-designed footbeds in these boots have a three-layer cushion system and customizable inserts to maximize support, but they’re so stylish that they don’t look like comfort or foot health are priorities. We also appreciate that Frankie4 sources their material from Leather Working Group Gold- and Silver-rated tanneries that prioritize recycling, sustainable materials, energy efficiency, and safe chemical management."

"If it's not on your radar yet, Frankie 4 is a podiatrist-designed shoe line that offers insanely comfortable footwear. These are the perfect black boots to run around the airport and to wear on your trip as your professional or going-out shoes."

"If you want the comfort of an athletic walking shoe in a more fashion-forward silhouette, this is a great choice. Designed by podiatrists to promote maximum comfort and foot health, this sneaker offers incredible arch and heel support."

"Frankie4 is marking a new milestone in its business.

The Australian women's footwear label has achieved B Corporation certification, which measures a company's environmental and social impact."

"What our editors say: Updates writer Francesca Sales likes how her Frankie4 loafers instantly polish up any look. "They go with either casual jeans or work trousers," she says. "But what I really love is how well-constructed they are and how supportive the podiatrist-designed footbed is. They don't feel like dressy shoes."

"The versatility of loafers is unrivaled. A chic shoe that effortlessly straddles the line between work and leisure, a loafer is easy to slip on, appropriate for a range of occasions and marries casual ease with refined structure."

"Australian footwear brand FRANKIE4 recently announced their B Corp Certification, making them the fifth footwear company that’s founded in Australia and New Zealand to join the B Corp community. “It’s incredible to see FRANKIE4 become part of a global movement of companies committed to doing business better,” said Hilary McMillan, FRANKIE4's CEO."

"After testing a bunch of platform sandals, Frankie4's shoe came out on top for its near-perfect balance of comfort and support. This podiatrist-approved slip-on has a cork footbed that lifts, cradles, and cushions the heel. I also love its slight arch support, which offers lower limb alignment, and extra support."

"If athletic and sporty styles are not your cup of tea, look to Frankie4 for a little inspiration. Developed by an Australian podiatrist, the brand’s shoes combine fashion-forward silhouettes with the power of comfort. Wear the Riley for long walks exploring a new city or a long weekend day of running errands."

"If you want a shoe designed for comfort, ask a podiatrist. Frankie4 was founded by a team of podiatrists who helped craft shoes that alleviate foot pain. These shoes are so neutral that I can wear them with anything…"

"It’s officially sandal season, and my recent go-to pair for warm-weather outings has been this super comfy and stylish pick from Australian footwear brand Frankie4. They’re constructed with a podiatrist-designed footbed that’s moulded with rice husk, which truly feels so soft and cushiony on my feet and offer great support through the heel, arch, and forefoot."

"For a more casual wedding shoe — not to mention one that's versatile for wear beyond the wedding — check out the FRANKIE4 Kennedy Bone Weave Mules. “The Kennedy heel, a refined silhouette, features a two-inch heel and built-in arch and forefoot support via the LuxaLite™ technology,” says Australian Qualified Podiatrist Caroline McCulloch, founder of FRANKIE4. “It is a chic, modern square-toed mule made for walking (and dancing)!"

"The comfort-first technology, designed for everyday wear and activity, can be found in everything from the brand’s sneakers to the more polished Saint loafer, a chunky style that features a luxe, responsibly sourced leather exterior with stylish link chain silver hardware. Apart from black, the shoe also comes in a sweet honey biscuit shade."

"When you hear “podiatrist-approved,” you probably don’t think of chic footwear. But health experts and fashion editors agree that Frankie4’s comfortable and supportive sandals (with their podiatrist-designed footbeds!) defy that expectation. Toe ring sandals are trending once more, and the Middleton—in a goes-with-anything tan shade—is a failsafe addition to your rotation."

"If these look like your average block heel sandals, think again. Frankie4 was founded by a female podiatrist, and each shoe offers divine arch support and supremely cushioned soles. Just when you think these can't get any dreamier, the footbed is made from a foam lining that alleviates pressure and rubbing against your skin."

"Once you wear FRANKIE4, you won’t want to wear anything else. The Aussie brand was developed by podiatrists, which means it was designed with the latest innovative footwear technology. In my opinion, it is also a great option for the office. This brand is a big favorite for Donohue (ELLE's Associate Fashion Commerce Editor)"

"The subtly puffy leather straps shape your foot nicely and the style can work for both everyday wear and special occasions (these are my go-to day-to-night summer shoe). But the real highlight is the ultra-cushiony footbed that molds to your feet and feels like walking on clouds."

"Anyone traveling to Thailand will soon realize just how many steps you put in every day, considering there’s just so much to see and do, and this pair of versatile sandals will help you avoid sweaty feet without making you limp after a few hours on your feet."

"(The Riley) are the most comfortable sneakers I have ever worn!" says fashion editor Sara Klausing. This platform sneaker subtly gives you extra inches, ideal for wearing with a longer pant. A podiatrist-designed footbed and triple-layer support and cushion system ensure that these sneakers are going to be comfortable for all-day wear."

"These may look like your average black leather ankle boots, but inside, they're sooo much more than that. Featuring a podiatrist-designed sole hero footbed, triple-layered support for your arches, forefront cushioning, and hidden heel support, the Liberty Boots offer next-level comfort."

"The Kennedy is a chic mule heel with a soft woven leather upper and a mid-height heel for the perfect amount of leg-lengthening height you can still dance in."

"This brand hands down makes the comfiest sneakers I’ve ever worn, so they’re worth the investment and go up to a size 13! Praise be."

"It seems that after centuries of “beauty is pain,” the industry is listening to disruptors like FRANKIE4, who have proved that prioritising comfort, wellness and practicality doesn’t have to come at the cost of trendy, fashion-forward aesthetic.

"FRANKIE4's flats are as comfy as it gets, from the sole hero footbeds to the triple-layer support for arches and the heel counter for heel support. You won't believe how good they look, too."

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