In The Media
In The Media


Why They Love FRANKIE4
Spotted in the press—our innovative footwear featured by the likes of Vogue, Marie Claire, and Cosmopolitan magazine. The verdict is in, style no longer means compromising on comfort. With over 120,000 five-star reviews too, FRANKIE4 pairs are made for all-day support and elevated style. Discover the shoes that the fast world can't stop talking about.






"My Aritzia asymmetrical top and Everlane trousers were ideal to pair with the most comfortable heels I own—the Frankie4 Footwear Coco slingbacks—and a classic black mini bag from Gucci."

"A clean-lined sneaker looks great with everything from jeans to sundresses. This lightweight pair features a podiatrist-designed footbed that’s both supportive and cushy. But the real kicker is that they come with different insoles so you can customize your fit from narrow to wide, and the gusset (which attaches the tongue to the rest of the shoe) is elastic, so laces are optional, too. “They are so comfortable that I'll sometimes borrow the insole for my performance or hiking shoes for even more support,” says fashion editor Sara Klausing."

"The best travel shoes we've found are designed with comfortable design features like padded insoles and breathable toe boxes. With these, you'll be able to withstand long TSA lines and explore a new city without making your feet ache."

"Designed by podiatrists with maximum comfort in mind, FRANKIE4’s Gigi is the heel that will make those overtime hours feel a little less taxing. Packed with supportive cushioning throughout the footbed, reviewers laud this shoe for making them feel like they’re not wearing heels at all."

"I recently did something so stupid, I decided to wear a pair of new shoes for a full day of traveling despite not spending any time breaking them in. They were comfortable during the brief moments they were on as I walked around the house, but on the way to the airport, I realized the potential horrors of blisters and soreness I was exposing myself to. Thankfully, none of that happened—my feet were in blissful comfort the entire 14 hours of travel because they were the Octavia Loafers from podiatrist-designed brand FRANKIE4."

"If you're headed somewhere for a wedding or formal ceremony, you can assume you're going to be standing for a good portion of the day. In that case, we recommend dress shoes from FRANKIE4, the podiatrist-founded shoe brand.
They're highly versatile. "These are one of the pairs that I wear the most often because of their manageable height, neutral color, and all-around comfort," says style editor Samantha Crozier. "I even paired them with silk pants and wore them to the airport, which is a huge testament to their walkability."

"We love the supportive block heel, and it’s the same reason we picked these to be on our list: They’re comfortable. But to take it a step further, these heels are podiatrist-designed for comfort and don’t have that typical “medical” look (you know, the kind that screams office or has total “sterile” vibes). Instead, these feature a pointed toe, which feels sharp and modern."

"Podiatrist-founded FRANKIE4 has finally cracked the code on making shoes that are as fashion-forward as they are good for your feet. The packable, lightweight Drew Sneaker offers a classic look that goes with every outfit, and they're comfortable enough for days upon days of sightseeing."

"Podiatrist-founded FRANKIE4 has finally cracked the code on making shoes that are as fashion-forward as they are good for your feet. The packable, lightweight Drew Sneaker offers a classic look that goes with every outfit, and they're comfortable enough for days upon days of sightseeing."

"Opt for a lower heel to ensure that you’re getting the most use of them (I fully endorse these Larroudé and Frankie 4 styles which I rotate between), as well as versatile shades that go with everything else in your closet (and don’t get ruined by the snow and winter dirt)."

"As a personal stylist, I know that I can always count on FRANKIE4 for comfortable, modern sneakers in an extended size range. These logo-less Drew Sneakers act as a polished, cool option for any scenario."

"You can go for something higher up the calf, but I've found the lower options to be more versatile (and have Everlane, Franco Sarto, Frankie4, and Bruno Magli options I wear a lot)."

"This shoe is from McCulloch’s shoe brand, FRANKIE4, which puts support at the forefront of every style. The footbed has a dual-layer system that works to add extra cushion to the front of the shoe to help balance weight. The straps are also adjustable, and have a comfortable foam lining that helps alleviate pressure and rubbing on skin, a must have if you find that most shoes give you blisters."

"Beyond the appeal of seasonless style and soft leather composition, these boots are backed by podiatrists—and associate fashion commerce editor Meg Donohue, who wrote an entire love letter to the shoe."

"As a personal stylist, I know that I can always count on FRANKIE4 for comfortable, modern sneakers in an extended size range. These logo-less Drew Sneakers act as a polished, cool option for any scenario."

"The ultimate testament to these FRANKIE4 slingbacks comes from a harrowing tale of me spotting the bus about to leave the station and high-tailing it while wearing them (I made it just in time!). My first reaction was to marvel at how soft the foam lining on their interior feels, but the fact that I can sprint in these is high praise for the podiatrists who helped design them.This pair comes with gel forefoot cushions you can insert if you're prone to metatarsal pain. Their low flatform heel and slingback gives them a bit more structure than a typical flat, but they're worth mentioning in this guide because they're so easy to slide in and wear for hours, as any pair of good flats should be." — Gabrielle Chase

"Not only are these sandals easy on the eyes, they’re also incredibly comfortable. With luxe footbed technology, triple-layered support, and a cushion system, they provide all-day support for the feet. And the premium materials and durable construction ensure they are built to last."

"If you’re in the market for comfortable heels, allow me to introduce you to these slingbacks. Designed by a podiatrist, they boast a contoured and molded LuxaLite footbed that provides a dual-layered, targeted cushioning with each step, impressive arch support and adjustable straps for a perfect fit—I think you can imagine how great they feel on your feet. “This gorgeous heel is so comfortable and just the right height,” raves buyer Jaqueline S. “I have trouble wearing higher heels, but I can get though the whole day without any pain wearing these.”

"Australian footwear brand FRANKIE4 recently announced their B Corp Certification, making them the fifth footwear company that’s founded in Australia and New Zealand to join the B Corp community. “It’s incredible to see FRANKIE4 become part of a global movement of companies committed to doing business better,” said Hilary McMillan, FRANKIE4's CEO."

"After testing a bunch of platform sandals, FRANKIE4's shoe came out on top for its near-perfect balance of comfort and support. This podiatrist-approved slip-on has a cork footbed that lifts, cradles, and cushions the heel. I also love its slight arch support, which offers lower limb alignment, and extra support."

"If athletic and sporty styles are not your cup of tea, look to Frankie4 for a little inspiration. Developed by an Australian podiatrist, the brand’s shoes combine fashion-forward silhouettes with the power of comfort. Wear the Riley for long walks exploring a new city or a long weekend day of running errands."